The Yoke that does not weigh you down.
Inspired by Matthew 11:29, our faith-based branded cushions, mugs, and gifts are designed to bring comfort, encouragement, peace and assurance into your everyday life.
Our Story
More than a brand. A quiet invitation to rest. The 11:29 Yoke was born out of a personal journey through fear, faith, and divine reassurance.
In 2022, I walked down the aisle, full of joy, hope, and dreams. By the following year, I was expecting my first child, a season that should have overflowed with peace and celebration. Instead, I found myself battling a silent storm of fear, anxiety, and overwhelming “what ifs.” I couldn’t pray. I couldn’t find peace. My heart was weighed down by stories of loss, complications, and heartbreak. Though I believed in God, my faith felt far away and I couldn’t shake the fear.
Then one night, in the middle of that heaviness, God met me with a whisper from Matthew 11:29:
“Come to Me, all who are weary and burdened, and I will give you rest…”
That verse didn’t just bring comfort. It brought clarity. God gave me an assignment, not just for me, but for others who also carry quiet, heavy burdens.
The mission was simple: create everyday items filled with scripture; items that speak peace, identity, and assurance in Christ. Originally named Be Assured, the brand later became The 11:29 Yoke, a reflection of God’s invitation to trade our burdens for His rest.
What We Stand For
We create faith-inspired homeware designed to remind you of who you are in Christ, even in your most anxious or uncertain moments. Our mugs, cushions, and other everyday pieces are crafted with care and prayer to bring comfort, scripture, and beauty into your home.
Each product whispers truth.
Each verse carries reassurance.
Each design exists to remind you: You are not alone. You are chosen. You are safe to let go and let God.
Whether you're navigating motherhood, waiting on a promise, healing from pain, or just need a daily reminder of your worth, we’re here for you.
This is more than a store.
It’s a sanctuary. A soft place to land. A gentle invitation to trust God, again.
Welcome to The 11:29 Yoke, where comfort meets calling.
Our shop
We are dedicated to uplifting spirits through our thoughtfully crafted faith-based products that bring comfort and joy to your everyday life.
Faithful Comfort
Our unique mugs and cushions inspire faith and warmth in every moment.
Featured products
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Be Assured Cushion — Peace. Hope. Divine Assurance.
Regular price £15.00 GBPRegular priceUnit price / perSale price £15.00 GBP -
God’s Vessel Cushion — Purpose. Identity. Strength.
Regular price £15.00 GBPRegular priceUnit price / perSale price £15.00 GBP -
I Am God’s Masterpiece” Mug — Purpose. Identity. Divine Craftsmanship.
Regular price £13.45 GBPRegular priceUnit price / perSale price £13.45 GBP -
I Am Treasured by God Mug — Identity. Covenant. Worth.
Regular price £13.45 GBPRegular priceUnit price / perSale price £13.45 GBP -
I Belong to Jesus” Mug — Identity. Assurance. Belonging.
Regular price £11.45 GBPRegular priceUnit price / per£13.45 GBPSale price £11.45 GBPSale -
Proverbs 31 Woman Cushion — Strength. Grace. Faith.
Regular price £15.00 GBPRegular priceUnit price / perSale price £15.00 GBP
Let customers speak for us
from 12 reviewsVery prompt delivery and well packaged.
Quick delivery, well parceled, arrived exactly as on the photos.
I absolutely love the bible verses on it...they look like they have been carefully selected and a good reminder for my couch.
The personalised hand written note made me feel special. Top notch customer service
The mug arrived within 2 days of ordering. It was well packaged with a wonderful note. The packaging smells really nice. The mug itself is very lovely...I have been using for my tea and coffee and I absolutely love it. In addition, the customer service was top notch with prompt responses to my enquiries and trying to deliver exactly what I want.
I particularly love how this cup looks so slender and refined, yet it holds just the right amount of coffee to be deeply satisfying. It’s the perfect balance between elegance and practicality.
This mug is more than just something I drink my coffee or tea from—it’s a powerful daily reminder of who I am and whose I am. The message on it, that I am treasured by God, really speaks to my heart every time I see it. It grounds me in truth and reminds me that I belong to God, that He cares for me deeply, and that I am never alone.
There’s something special about having a simple object like this in my home—a quiet, beautiful declaration of faith that speaks volumes. It’s not just décor or a household item; it’s a piece of encouragement. On days when I feel low or uncertain, reading those words uplifts me and recenters my focus on God’s love and purpose for me.
If you’re looking for a meaningful, faith-filled gift for yourself or someone else, I highly recommend this mug. It’s practical, yes—but more importantly, it’s spiritual nourishment in the form of a humble kitchen item.
It also came on time and very well packaged. Thank you for creating and sharing something so meaningful x
Very good quality from both the pillow and the tea cup .Thank you for this wonderful initiative.My Proverbs 21 pillow always reminds me of my capabilities and strengths.My tea cup reminds of Gods word always.Thank you
More beautiful than it looks on the picture… and supper fast delivery…. Thank you for sharing Gods word through this lovely pieces
T
Super fast delivery, packing is top notch
Outstanding customer service paired with high-quality products. You won’t regret choosing them!
Fast delivery, beautiful presentation, and great quality!
I bought this for my partner and she absolutely loved it. The mug feels durable, and the message is uplifting. The box and bespoke handwritten card made it feel extra special.
My order arrived on time, the mugs are of excellent quality. I love the scriptures, a reminder of whose i am.